Who we are
BeFun Entertainment, part of the GYT Marketing Experiences CO Group, stands as a leading figure in crafting unique cultural and family experiences worldwide.
With an international presence, it has spearheaded impactful mass events associated with important licenses such as Lego, Hot Wheels, Avengers, Harry Potter and others. Known for its creativity and ability to blend data, strategy, and imagination, BeFun Entertainment design memorable occasions that create unique connections between people and brands.
Additionally, it pioneers the development of "originals" with event exports under the rental model and utilizes innovative technologies to elevate its interactions, making them even more thrilling.
Expertise
Our Team
Tomás Carrasco
CEO
Commercial Engineer from Universidad Católica de Chile, with 15 years of experience in entrepreneurship in the fields of marketing and events. Currently, Tomás is the CEO of the entire holding company – GyT Marketing Experiences Co and BeFun Entertainment.
Gabriela González
COO
Architect from Universidad Mayor, with 12 years of experience in architecture and production. She has worked in business and production areas of GyT Marketing Experiences Co. Currently, she holds the position of COO at BeFun Entertainment.
Matías Carrasco
Finance Director
Commercial Engineer from Universidad Católica de Chile, with experience in finance and investments. He leads the financial area of the company. Before his possition in BeFun Entertainment, Matías worked in Larraín Vial.
Francisco Vergara
Commercial Senior Manager
Publicist from Universidad del Pacifíco, Francisco has over 12 years of experience in the advertising field. He served as the Commercial Manager for 8 years at Prisa Radio, the largest radio holding company in Chile. Francisco now holds the position of Commercial Senior Manager at BeFun Entertainment.